About Me

Hi, I'm Amanda — writer, cyclist, and soul-centered content strategist.
Founder of Flourishing Soul, I help cycling brands, coaches, and creators grow through storytelling that’s purposeful, polished, and perfectly aligned with their voice.

Whether you're a solo coach with a big mission, a local bike shop ready to expand online, or a gear brand seeking SEO traction, I’m here to help you ride further with words that work.

Because it’s more than a sport — it’s freedom, movement, and momentum.
As a longtime cyclist and advocate for women in the saddle, I know how transformative the bike can be. That passion fuels every piece of content I create, whether it's a blog post, a strategy doc, or an Instagram caption that gets people nodding along.

Because consistent, high-quality content is the slow-burn fuel for visibility and trust.
With a background in editorial writing and digital strategy, I bring more than words — I bring structure, research, and intention to every post. From blog audits to full monthly support, I specialize in helping cycling brands communicate clearly, convert ethically, and grow sustainably.

• No Zooms. No fluff. Just clarity.
  You get expert strategy and writing delivered straight to your inbox — so you can stay focused on your business, your bike, or your next big ride.
• Voice-first. SEO-smart. Mission-aligned.
  I combine data-backed decisions with tone that feels human — because Google needs to find you, but your audience needs to feel you.
• Repurpose-ready. Evergreen. Intentional.
  My blog posts come with built-in ideas for social content and email so you get more mileage from every word.
• Payments Made Easy
• Invoices and Payments through PayPal

• Blog Writing for Cycling Brands
• SEO Blog Audits & Strategy
• Monthly Retainers for Content Planning & Creation
• Repurposing Guidance (Email, Instagram, etc.)

• I write most of my outlines with a cup of coffee and a ride route in mind.
• I believe in slow growth, sustainable businesses, and stories that connect.
• I created the "Garden of Affirmations" to help bring peace and grounding to vanlifers, cyclists, and creatives like me.
• I also run @amandcycles, a passion project encouraging more women to ride.

Let’s create content that speaks with clarity, rides with purpose, and supports your goals — on and off the bike.

📬 Email: Amanda @ flourishingsoul.com
📸 Instagram: @amandcycles
🖥️ Explore my work: Portfolio